Case Studies

iBriefSeries: Three Pointers for Women in Business

Advice for women in business

In the first of our new series of 'How To' videos Ina O'Murchu provides three vital pointers for women in business. 1) Never Take a Partner: Unless you know them very well. It is extremely important that you are captain of your own ship. 2) Never Undervalue Yourself: It is simply self-sabotage not to value yourself and what you have to offer. 3) Ask For Help: It is not a sign of weakness and it can be surprising how much help can be forthcoming.

Read on »

Groupon Raising $750 Million in IPO

groupon-logo

Groupon is set to launch itself on the stock market at a valuation of $750 million. However, there are some questions about the sustainability of its business model when it is so easy for competitors to enter the market.

Read on »